According to this Burnsville Patch article, frozen yogurt is back in style. Yes folks, the ridiculous “healthier than ice cream craze” from the 1980s, led by TCBY, has resurfaced all over the nation and more and more of the shops are opening right here in the South Metro.
From the article:
After three years of existence, the chain is expanding throughout the Twin Cities region. Freeziac’s first location opened in 2009 in Eden Prairie, followed by a coveted spot at the Mall of America in 2010, and a third storefront in Plymouth in 2011. This year, Freeziac is doubling up: So far, the company has debuted frozen yogurt bars in Maple Grove and Woodbury in addition to its new Burnsville store.
Freeziac’s burst of growth is concurrent with CherryBerry, a competitor from the south that is on an aggressive building-spree in Minnesota. CherryBerry opened a Burnsville location late last month.
I admit, growing up we ate at TCBY often; my father loved the place. It was a few extra miles out of our way but I suppose I looked forward to the candied toppings available. Thinking about it made me remember the smell of the place–such an odd smell now that I am reliving it. Yuck.
I was out in Los Angeles for work last week and when rumor spread that I was into food, one person suggested I try some frozen yogurt places, “we have the best there are!” Oh, ok, goodie. I mean, there’s a Carvel across the street or I could try some crappy rebirth of something that died in the 1990s because it sucked, why the heck not, right?!
What do you think about the resurgence of frozen yogurt? Were you a fan of it the first time around and did you miss it when it all went away, relegated to the food courts of tollways in the lower Midwest? Do you think that because they’re adding probiotics that they’re trying to cash in again, on some sort of health craze? Would you ever agree with the statement that frozen yogurt is, “innovative”, “mod”, or “hip”? Whatever you have to say about this one go ahead and comment on as I’d love to hear your thoughts.